Prepare for your Figma GTM interview
Product-led growth cases and freemium-to-enterprise expansion strategy calibrated to Figma's viral coefficient and team expansion loops.
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The Interview
What Figma is looking for
PLG Motion Interview
Product-Led Growth Strategy
01Freemium Activation & Power User Conversion
02Team Expansion & Net Revenue Retention
03Viral Coefficient & Network Effects
04Pricing & Tier Optimization
Behavioral Interview
Behavioral Interview
01Product-First Thinking
02Data-Driven Growth Decisions
03User Community Understanding
04Expansion Revenue Mindset
Product-led growth and viral loops//Freemium-to-enterprise economics//Designer community leverage
Practice Library
