Prepare for your Airbnb growth interview

Growth cases and behavioral rounds calibrated to Airbnb’s marketplace-first, experiment-driven culture.

Socratify AI

The Interview

What Airbnb is looking for

Growth Case Interview

Marketplace Growth Cases

01Acquisition & Activation Strategy

02Experimentation Design

03Metric Decomposition

04Cross-Marketplace Thinking

Behavioral Interview

01Data-Informed Decision Making

02Cross-Functional Collaboration

03Scrappiness & Resourcefulness

04User Empathy

Supply + demand dynamics//Experiment-first culture//Global & local growth

Practice Library

Airbnb exercises

Ready to ace your Airbnb growth interview?

Prepare for your Airbnb growth interview

Growth cases and behavioral rounds calibrated to Airbnb’s marketplace-first, experiment-driven culture.

Socratify AI

The Interview

What Airbnb is looking for

Growth Case Interview

Marketplace Growth Cases

01Acquisition & Activation Strategy

02Experimentation Design

03Metric Decomposition

04Cross-Marketplace Thinking

Behavioral Interview

01Data-Informed Decision Making

02Cross-Functional Collaboration

03Scrappiness & Resourcefulness

04User Empathy

Supply + demand dynamics//Experiment-first culture//Global & local growth

How It Works

Master Airbnb Growth Interviews

Marketplace growth cases and behavioral rounds, scored on Airbnb’s evaluation dimensions. · Click to expand

1Your Growth Goals

Growth Strategy

Practitioner

Metric Decomposition

Practitioner

2Growth Case Prep

How would you grow Airbnb Experiences in a new market?

LEARNMedium

Airbnb

3Frameworks

Framework

Is new user acquisition declining?

Paid channel efficiency dropping?

Google CPA up 42% YoY

Facebook ROAS down 28%

Organic & referral growth weak?

Referral rate -8% MoM

SEO traffic flat for 3 months

Are new users failing to activate?

Onboarding funnel dropping off?

Day-1 completion: 38% (target: 70%)

Step 3 exit rate: 61%

Aha moment rate too low?

Core feature used by 22% of Day-3 users

Is retention below benchmark?

D30 retention lagging peers?

Current D30: 19% vs benchmark 28%

Churn spike at Day 7

Re-engagement loop broken?

Push CTR: 2.1% (benchmark: 4%)

4Feedback

Growth Strategy

Distinctive

Experimentation Design

Strong

Metric Decomposition

Meeting Bar

Communication

Strong

Repeat

Practice Library

Airbnb exercises

Airbnb wants to grow its Experiences product in Southeast Asia. Design the growth...

LEARNMedium

Travel Tech · Growth StrategyAirbnb

Airbnb’s guest activation rate for first-time bookers has dropped 8% QoQ. Diagnose and...

CASE INTERVIEWHard

Travel Tech · ActivationAirbnb

Design an experiment to test whether a "Top Host" badge increases listing conversion...

LEARNMedium

Travel Tech · ExperimentationAirbnb

Tell me about a time you used data to make a counter-intuitive decision.

BEHAVIORALMedium

Behavioral · Data-Informed DecisionsAirbnb

Describe a situation where you had to balance growth speed with product quality.

BEHAVIORALHard

Behavioral · Growth JudgmentAirbnb