Prepare for your McKinsey case interview

Profitability, growth, and strategy cases modeled on McKinsey interviews. Master hypothesis-driven problem-solving and data-backed recommendations.

Socratify AI

The Interview

What McKinsey is looking for

Case Interview

01Problem Structuring (MECE)

02Hypothesis-Driven Analysis

03Quantitative Reasoning

04Synthesis & Recommendation

Hypothesis-driven from minute one//Emphasis on data and insight clarity//Real-world complexity in case design

Practice Library

McKinsey exercises

Ready to ace your McKinsey case interview?

Prepare for your McKinsey case interview

Profitability, growth, and strategy cases modeled on McKinsey interviews. Master hypothesis-driven problem-solving and data-backed recommendations.

Socratify AI

The Interview

What McKinsey is looking for

Case Interview

01Problem Structuring (MECE)

02Hypothesis-Driven Analysis

03Quantitative Reasoning

04Synthesis & Recommendation

Hypothesis-driven from minute one//Emphasis on data and insight clarity//Real-world complexity in case design

How It Works

Master McKinsey Case Interviews

Profitability, growth strategy, and M&A cases scored on McKinsey evaluation dimensions. · Click to expand

1Your Case Goals

Case Framework

Practitioner

Quantitative Analysis

Practitioner

2Case Case Prep

Your client, a national grocery chain, has seen operating margins decline from 6% to 3%...

CASE INTERVIEWMedium

McKinsey

3Frameworks

Framework

Is the revenue mix shifting?

Are we losing customer volume or premium per customer?

Customer count down 8% YoY, but premium per customer up 3%

New policies declining: 2.1M new policies (2024) vs 2.4M (2023)

Is revenue shifting to lower-margin products?

Standard auto policies grew 15% but have 12% margin vs 22% on premium auto

Market share gain in price-sensitive segment: $250M new revenue, only 8% margin

Are operating costs rising faster than revenue?

Are claims costs increasing?

Claims ratio was 65% of premium, now 72% — loss ratio up 7pp

Catastrophe losses absorbed $180M (2024) vs $90M (2023), double the reserve

Are non-claims operating costs increasing?

Acquisition cost per policy up 18%: $340 (2024) vs $287 (2023)

Tech platform migration: $120M one-time cost, $40M ongoing support increase

Are competitive or market factors squeezing margins?

Is pricing under pressure from new competitors?

Three new InsurTech entrants in 2024 with direct pricing 8–12% below incumbents

Retention rate declined from 88% to 81%, churn to digital-native competitors

4Feedback

Problem Structuring

Distinctive

Hypothesis-Driven

Strong

Quantitative Rigor

Meeting Bar

Communication

Strong

Repeat

Practice Library

McKinsey exercises

Your client, a national grocery chain, has seen operating margins decline from 6% to 3%...

CASE INTERVIEWMedium

Retail · ProfitabilityMcKinsey

A global pharma company wants to enter the biosimilars market. Should they build, buy,...

LEARNHard

Pharmaceuticals · Market EntryMcKinsey

Your client is a mid-size bank losing 8% of deposits annually to digital challengers....

LEARNMedium

Financial Services · Competitive ResponseMcKinsey

A consumer electronics manufacturer has excess capacity. Should they enter adjacent...

LEARNMedium

Manufacturing · Strategic PlanningMcKinsey

Your client, a logistics firm, is considering a $200M acquisition. Walk me through the...

CASE INTERVIEWHard

Logistics · M&A AnalysisMcKinsey